Traditional cigarette market declined, tobacco giant Philip Morris will enter the electronic cigarette market

Tobacco giant Philip Morris said due to the sale of traditional cigarettes declined, next year will enter the fast-growing electronic cigarette market, and accelerate the development of alternative product launching programs. Philip Morris Wednesday lowered its 2014 profit expectations, and warned that the global tobacco sales will decline by 3% for two consecutive years, this will make cigarette alternatives to increase $ 100 million market. "We believe that 2014 will be worth the investment of the year", Philip Morris Chairman Andre Calantzopoulos said in consumers meet which organized by the Morgan Stanley. In addition to the United States and China, Philip Morris's share of global tobacco market share is estimated at 29%.2008 U.S. tobacco giant Philip Morris spun off from Altria Group. China's tobacco market is mainly controlled by the country's state-owned enterprises, there is high taxes in Russia and the Philippines. Some smaller competitors such as Brazil American Tobacco Company, Japan Tobacco and Imperial Tobacco companies are also preparing to enter the electronic cigarette market. Currently, the global electronic cigarette sales reached $ 2 billion, but compared with $ 800 billion tobacco market is almost negligible. However, due to harmless electronic cigarette market is growing rapidly. Philip Morris plans to sell the use of existing technology electronic cigarette in the second half of 2014. Calantzopoulos revealed that the company is developing other technologies will make the electronic cigarette more like cigarettes, planned next year in the second half in a different city to promote these electronic cigarettes, and plans in 2016 or 2017 official sales. Philip Morris is expected, in addition to the United States and China, the global tobacco industry sales will decline by 3%, where the EU and Russia will decline by 2.1%, the Philippines will drop 0.4%. Tobacco sales in 2014 will be reduced by 2% to 3%, of which the EU will decrease by 7% -8%, Russia will be reduced by 9% -11%. Philip Morris also expects 2014 earnings per share of 6% -8%, which will maintain long-term growth of 10% -12% per annum. FIRE STONE is professional health electronic cigarette manufacturers that specializing in Chinese health electronic cigarettes wholesale, customizer and e-liquid! It has high-quality health electronic cigarette factory, services belief and strong production capability. No pollution, with different tastes to choose. Author: China health electronic cigarette http://steelpipe.tabletopgeeks.com/traditional-cigarette-market-declined-tobacco-giant-philip-morris-will-enter-the-electronic-cigarette-market/